Don’t Risk Being Underinsured: Five Insurance Mistakes to Avoid

Too many American believe that the coverage limits of their homeowners insurance policy are linked to the market value of their home, according to the Insurance Information Institute (I.I.I).  

In the I.I.I.’s 2011 Insurance Pulse Survey, conducted by the Opinion Research Corporation, nearly half (48%) of survey respondents came to that mistaken conclusion.

“The real estate value of a home, that is the price you can buy or sell it for, has absolutely nothing to do with the amount of insurance needed to financially protect the homeowner in the event of a fire or other disaster,” said Jeanne M. Salvatore, senior vice president and consumer spokesperson for the I.I.I. “Reducing insurance coverage because the market value of a home had decreased can result in being dangerously underinsured.”

One out of three respondents to the Pulse Survey reported that they purchased less homeowners or auto insurance as a way to save money. A better strategy would be to tak a higher deductible, which can substantially reduce insurance costs. Home and car owners can then put the savings into a purchasing the right amount and type of insurance for their specific needs.

Another way to save money is to comparison shop, something that seven out of 10- Pulse Survey respondents said they utilized as a strategy to save on both their home and auto insurance needs. Many insurance agents have access to multiple carriers; always contact your current agent first.

Following are the five biggest auto, home, flood and renters insurance mistakes consumers can make, with suggestions to avert those pitfalls while still saving money:

  1. Insuring a home for its real estate value rather than for the cost of rebuilding. As mentioned above, when real estate prices go down, some homeowners may think they can reduce the amount of insurance on their home. But insurance is designed to cover the cost of rebuilding, not the sales price of the home. You should make sure that you have enough coverage to completely rebuild your home and replace you belongings.

A better way to save: Raise your deductible. An increase from $500 to $1000 or $2500 could save you up to 20% depending on the carrier.

  • Selecting an insurance company by price alone. It is important to choose a company with competitive prices, but also one that is financially sound and provides good customer service.

A better way to save: Check the financial health of a company with independent rating agencies such as AM Best, Demotech and Weiss. Ask friends and family for recommendations. You should select an insurance company that will respond to your needs and handle claims fairly and efficiently.

  • Dropping flood insurance. Damage from flooding is not covered under standard homowners and renters insurance policies. Coverage is available from the National Flood Insurance Program (NFIP) as well as from some private insurance companies. Many homeowners are unaware they are at risk for flooding, but in fact 25 percent of all flood losses occur in low risk areas.

A better way to save: Check with your local agent on the NFIP’s preferred risk flood rates for low risk areas. If you are in a flood zone look at mitigation efforts that can reduce your risk of flood damage such as break away walls or flood vents. Additional information on flood insurance can be found at www.FloodSmart.gov.

  • Only purchasing the legally required amount of liability for your car. In today’s litigious society, buying only the minimum amount of liability means you are likely to pay more out-of-pocket if you are sued – and those costs may be steep

A better way to save: Consider dropping collision and or comprehensive coverage on older cars worth less than $1000. The insurance industry and consumer groups generally recommend a minimum of $100,000 of bodily injury protection per person and $300,000 per accident

  • Neglecting to buy renters insurance. A renters insurance policy covers your possessions and additional living expenses if you have to move out due to an insured disaster, such as a fire or hurricane. Equally important, it provides liability protection in the event someone is injured in your home and decides to sue.

Review your policies with your insurance agent once a year or every other year at the longest. These reviews can lessen your risk of being uninsured and keep surprises at a minimum come claim time.

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